Why should a dealership outsource service BDC?

outsource service BDC with Customer Traac
admin | Automotive BDC | , ,

The decision to outsource service BDC function offers numerous advantages for your dealership, significantly boosting your ROI. Here are some of the key benefits:

More Service Appointments Scheduled

Your service advisors are busy assisting customers, so they do not have time to answer each call and schedule appointments. And each missed call in your service department is a missed potential customer. Outsourcing your service BDC will ensure calls are answered by trained customer service professionals who can schedule more business for your dealership.

Better Customer Service

Customer service is crucial for any dealership, so it’s important your customers are treated to an exceptional customer experience. And while your service advisors may be excellent employees and communicators, as mentioned earlier, they are probably so busy working with customers on site that they cannot dedicate the time necessary to deliver a good customer experience over the phone. They may not even be able to answer the phone.

Outsourcing your service BDC will ensure that highly trained and experienced agents deliver each customer an exceptional customer experience over the phone. Your customers will get an excellent impression of your dealership.

Enhance Your Marketing and Sales Campaigns

Running marketing and sales campaigns for your service department time-consuming, stressful, and expensive. It is also difficult to do if you are not a seasoned marketer or salesperson. Outsourcing your service BDC allows you to partner with third-party and objective professionals who are experts in automotive marketing. Third-party service BDCs can run integrated marketing and sales campaigns tailored to meet the specific needs of a dealership, while also working on upselling customers who call to schedule appointments. They have the resources most dealerships don’t have on their own to run large scale campaigns.

Save Time and Money

Outsourcing your service BDC will not only save your service department the time and hassle of managing appointment scheduling and marketing campaigns, but it will also save your dealership money. If you don’t outsource your service marketing efforts, you will need to pay the costs of hiring, training, and managing a full-time team of marketers and customer service employees. Outsourcing your operations to a trusted third-party is much less expensive and creates more ROI for your dealership.

Outsource Your Service BDC with Customer Traac

If you would like to improve your dealership’s operations by outsourcing your service BDC, or if you would like to speak with an expert in the field to learn more, please reach out to us to see how we can help.

At Customer Traac, we work with you to understand your specific goals and needs, so we can provide a personalized service that optimizes your dealership’s marketing and communication efforts. We offer a full range of automotive marketing services, including a full-charge contact center, appointment scheduling, outbound calling campaigns, and a full-service automotive BDC. Our agents go through extensive training to make sure they provide the best customer service and help your business grow.

We partner with dealerships across the United States. Please fill out our contact form to learn more.

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