Never Miss a Lead.
Never Miss an Appointment.

Customer Traac provides trained BDC agents — enhanced by AI — who handle every inbound and outbound call, text, and email for your automotive dealership.

65%+
Appointment Conversion Rate
24/7
Availability
30+yr
Auto Experience

Sales. Service. Consulting.
We've Got Your BDC Covered.

Sales BDC

< 5 min response times

Turn more leads into showroom appointments — with <5 minute response times and structured follow-up that drives show rates.

Learn more about Sales BDC →

Service BDC

+20% service conversion lift

Fill your service lanes, reduce missed calls, and increase Repair Order count — without overloading your advisors.

Learn more about Service BDC →

Consulting

30+ yrs BDC expertise

Already have a BDC team? We audit, trail, and optimize it — so your internal team performs like an outsourced one.

Learn more about Consulting →

Why Dealerships Choose Us

01

Built by Operators Who Understand the Stakes

With 30+ years of automotive experience, we're not learning your business as we go — we've lived it and understand how inconsistent processes directly impact revenue.

02

Trained to Perform, Measured to Improve

Every agent completes structured onboarding and ongoing monthly training, and is scored against strict quality standards to ensure consistent, high-performance interactions.

03

Consistency That Drives Conversion

Every lead. Every call. Every follow-up. We deliver a consistent, professional experience across every touchpoint to increase customer satisfaction and boost your reputation.

04

Works With What You Already Have

We integrate your existing setup. No existing setup? Our experts will help you architect one. We work with whatever your dealership runs and will improve its performance.

06

Strategic Partner, Not Just a Vendor

Through reporting, optimization and monthly business reviews with your dedicated Client Services Manager, you always know how your BDC is performing.

See how it works in 20 minutes

Book a Demo

Your customers expect more.
Your team is stretched thin.
We close the gap.

90%+

Over 90% of car buyers use the internet before purchasing — and expect an instant response.

20%+

Personalized offerings and interactions can increase service conversion rates by 20%.

That's where Customer Traac comes in. We ensure every sales and service opportunity becomes a conversation — and more conversations lead to more appointments.

We don't replace your team.

We make them better.

We bring the human layer that makes every touchpoint count.

AI + Human Expertise. Working Together.

Customer Traac is the human layer that makes the AI in your dealership actually work. There are just three steps to capturing every lead, retaining buyer service relationships, and converting more appointments.

01

AI Responds Instantly

Your AI tools engage customers instantly, 24/7 — answering inquiries, qualifying intent, logging activity in your CRM, and booking directly into your sales or service scheduling system.

02

Our Agents Step In

When a conversation needs nuance, empathy, or a real connection, our trained sales and service BDC specialists take over — seamlessly, with full context — turning conversations into booked appointments.

03

Results You Can Measure

We track, score, and optimize every interaction. You get transparent performance data and a BDC that gets better over time — with measurable gains in response time, show rate and conversion.

Ready to see it in action? Book a 20-minute demo, and we'll walk you through exactly how Customer Traac would work for your store.

Book a Demo

What Our Partners Are Saying

"We have been using Customer Traac for our BDC for the past 90 days and could not be happier. Their call answer rate is phenomenal, and the training of their agents is exceptional. They've proven to be a great partner."

Mike Suelter
Director of Fixed Operations, Fury Chrysler Jeep Dodge Ram

"Customer Traac agents are trained to schedule appointments the same day/next day. If you need more appointments in the afternoon and on Saturdays, Customer Traac will make it happen."

Jim Bloedel
Russ Darrow Automotive Group

"We've had a great relationship with Customer Traac for many years. The professionalism with their agents is always top notch. Whenever we need to modify processes, our Client Services Manager is always there to help."

Burrell Nadeau
Service Manager, Jeff Belzer Roseville CDJR

Let's Talk. Most Demos Take 20 Minutes.